Have you ever been to a meeting, networking your way through the crowd and you come across a new business owner. You notice how eager they are to talk to you about their business; you listen and start to catch their energy. You smile and remember when you first started networking and sharing your new business. You request a business card so you can add their information to your prospect list and future business. They turn to you and apologize for not having a business card or official name for their company. They explain that they are in the process of trying to figure out their company name and logo. Your energy drops and so does theirs. The prospect scrambles for pen and paper to write their information on and hand to you in hopes of a valid business contact. Is that the Professional Image you want to project?

Well, let me tell you that can be one of the biggest mistakes a business owner can make!! When you are out networking, shopping or out for dinner, I recommend you always carry your business cards. You just never know when you will meet a prospective client. If you are a startup and do not have an official business name, have cards made up with your name and contact information. You need to let people know you are taking your business seriously and are professional. Remember “Your First Impression” is a “Your Lasting Impression”.

If you would like to discuss You, Your Company and Impressions further, you can contact Joann via phone at 631-848-6687 or e-mail jneubert@ypimage.com